MINOR PROJECT - WARISAN XR (MR EXHIBITION)

TAN YING YI / 0362425 / BACHELOR OF DESIGN (HONS) IN CREATIVE MEDIA
MINOR PROJECT
WARISAN XR (MR EXHIBITION)



INSTRUCTIONS



IMPORTANT LINKS




WEEKLY PROGRESSION

In Week 1, our group began the project by attending a briefing on the available options and selecting the WarisanXR project due to its focus on immersive technology and cultural heritage. We formed a team and conducted initial contextual research, including competitor analysis, understanding the client’s background, and visiting the National Museum to gather insights. These efforts helped us frame the project scope and prepare questions for the upcoming client meeting.

Fig 1.1 Contextual Research about Competitors

In Week 2, we had our first meeting with the client to clarify project requirements and expectations. The client emphasized the importance of user engagement over purely content-focused design. This shifted our focus to planning the user journey and overall experience. The meeting gave us a clearer direction and highlighted the importance of balancing creativity with client needs.

During Week 3, we worked on creating user personas to represent our target audience, including local families, students, and international visitors. After receiving feedback from our lecturer, we refined these personas to be more generalized and data-driven, ensuring they captured the goals, needs, and frustrations of a broader audience. This process underscored the importance of empathy and flexibility in user-centered design.

Fig 1.2 Discuss and Work Together in Canva

In Week 4, we finalized and distributed a survey questionnaire to gain deeper insights into our audience. The survey, shared via social media and personal networks, garnered 141 responses. The data allowed us to refine our personas further and informed our design decisions, ensuring they aligned with audience expectations. This highlighted the value of real-world data in guiding user-centric designs.

Fig 1.3 Google Form Online Survey

In Week 5, the client provided AR glasses for testing, giving us hands-on experience with the technology’s capabilities and limitations. This insight was crucial for understanding how to integrate AR effectively into the exhibition. Additionally, we continued refining user personas and began drafting the user journey map, aligning it with technical constraints and user expectations.

Fig 1.4 User Personas, Emphathy Map and User Journey Map

During Week 6, we developed user journeys based on our refined personas and brainstormed the top five ideas for the exhibition. We also began preparing a proposal presentation, assigning roles and responsibilities within the team. This week emphasized collaboration and creative exploration, helping us solidify the project’s direction.

Fig 1.5 Brainstorming

Fig 1.6 Sort the Ideas

In Week 7, we finalized the proposal presentation, incorporating key elements such as research findings, floor plans, conceptual ideas, photo booth design, and storyboards. The presentation was well-received, with feedback highlighting areas for refinement, such as improving AR interactivity, enhancing the storyline, and optimizing the floor plan for crowd control.

WARISANXR Proposal,作者 Jiaern Ng

In Week 8, we reflected on the feedback and identified necessary adjustments to our designs. The feedback included suggestions for rethinking the floor plan while retaining the five-petal layout, making AR elements more interactive and prominent, and ensuring a cohesive storyline. These improvements aimed to enhance user engagement and meet client expectations.

Fig 1.7 Floor Plan Ideas

In Week 9, we implemented feedback by refining the floor plan, focusing on crowd control, and improving AR interactivity. The storyline was made more engaging, and the photo booth design was simplified with added AR elements. This process highlighted the importance of aligning creativity with practicality to create an immersive and user-friendly experience.

In Week 10, we retained the five-petal floor plan and began exploring projection mapping and cultural symbolism related to flowers. Tasks were assigned to research these elements, ensuring thematic consistency and feasibility. This week focused on enhancing the exhibition’s interactivity and visual cohesion while addressing client feedback.

Fig 1.8 Collecting Cultural Elements


In Week 11, we finalized the floor plan and ensured all stations and the photo booth were seamlessly connected to the storyline. A multi-layer storyboard was created, covering projection mapping, lanterns, 3D elements, and UI design. The photo booth was positioned as the final surprise to leave a lasting impression on visitors. This week emphasized creating a cohesive narrative and refining interactive content to deliver an engaging and memorable experience.

In Week 12, we continued refining the project based on feedback from previous weeks. Key tasks included revisiting the five-petal floor plan to ensure better crowd flow and allocating space efficiently. Interactive content was further developed, focusing on cultural inclusivity and integrating projection mapping for enhanced visuals. Each member was assigned specific tasks, such as researching the cultural significance of flowers and testing the feasibility of curved screen projection mapping. These efforts aimed to create a more cohesive and immersive visitor experience.

During Week 13, we focused on refining details to align all elements with the storyline and art direction. The storyboard for the exhibition was finalized, with content organized into layers: projection mapping, lantern displays, 3D elements, and UI design. Efforts were also made to ensure the photobooth design was engaging, aligned with the theme, and served as a memorable final surprise for visitors. Interactive features were tested, and further adjustments were made to enhance usability and consistency throughout the exhibition.

Fig 1.9 Projection Mapping

In Week 14, the final stages of the project involved integrating all components for a cohesive experience. The team ensured all stations were connected to the storyline and maintained cultural relevance. Testing of AR elements, UI designs, and interactive features was conducted to refine visitor engagement. The team also prepared for the final presentation, which included showcasing the updated floor plan, storyline, and key visuals, ensuring all feedback had been addressed.

WARISANXR Final Presentation-Group 9,作者 yutian.teu

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